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CASE STUDY

Broadband services accelerator breaks through with enhanced web presence

VCTI offers solutions that accelerate broadband expansion, automation of operations, & innovation. They approached Big Orange Lab to bring that fresh vision to their website.
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Overview

VCTI is a world-class leader in network technology solutions that have evolved rapidly over the past couple of years. With goals of attracting new clients and new talent they turned to our digital marketing partner, Red Javelin, to develop new corporate solutions and service messaging. As the project evolved, Big Orange Lab was tasked to create a fresh look and feel to reflect the company's vision and momentum.

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Challenges

VCTI had very clear objectives for their website redesign, including:

  • Along with new corporate solutions and services messaging, they wanted to create an online presence that complemented the company’s innovative spirit and showcased the products and services they offer to broadband providers.
  • They wanted to attract more talent.
  • The site needed to be easy to update to ensure fresh content could be easily added in the future, with no code required.
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Results

  • The Big Orange Lab design team captured the energy of a modern, fast-paced broadband and network technology company by creating a signature look and feel that injected a freshness into the brand.
  • Our certified HubSpot development team implemented a customized theme that enabled the client to easily make the text and image updates with no coding required.
  • In addition to setting up the site with an intuitive admin interface, we also created a simple system for the VCTI team to update News and Careers on the fly.

Recent Work

We have successfully partnered with B2B businesses, equity-backed companies, Saas start-ups, digital security companies, human resource companies and professional service firms.